Scott Johnson column

Facebook has jumped the shark

I believe Facebook’s scroll-binding magic is fading.
This means entities, offices and businesses exclusively using Facebook for public relations are in danger of fading as well.
There are inherit problems with using Facebook as a primary marketing tool—especially in Marion County, where 21% of residents are 65 and older. A large amount of people will never see your content.
As a reporter, it has been frustrating to log on to Facebook and find public officials and offices breaking news to the public over social media rather than local news media.

Collusion and crying wolf

Scott
Scott Johnson

“Liars are not believed even when they are telling the truth.”
This is the phrase coined by Greek storyteller Aesop for the moral of his famous story, which we have come to commonly refer to as “The Boy Who Cried Wolf.”